NFPC (National Food Products Company) founded & serving the nation for more than 48 years with the establishment of a dairy production facility in the middle of the Arabian Desert.

With a number of well-known brands that more than half of the nation has grown up with, NFPC Today is headquartered in Dubai and a Multi-Million Dollar Organization.

NFPC’s Products are consumed by a large sum of the population in the United Arab Emirates every single day.

NFPC is one of the region’s largest employers with a staff of more than 4,500 in locations across the UAE and the region. In addition, the company exports to over 40 countries in the Middle East, Africa and Asia - with the focus on GCC and LEVANT.

Our sole focus as a company continues to create and innovate products based on the needs and lifestyle of our consumers. We carry the responsibility to play the caregiving role as we serve millions of homes the health and wellness they deserve.

We are home to brands such as Oasis, Lacnor, Blu, Laban Up, Gulf & Safa, Melco, Milco, Royal Bakers and Aqua Fresh

We have been and will be the Nation's most valued F&B company that stands out for technology, trust and togetherness

Our mission

We will move with full momentum to be the leading player in the core categories by 2025 with focus on our people, processes, technology and brands.

Values

I STAND BY:
Motivated People
Encourage

Share my learnings

Inspire people to dream big

Make someone’s day

Avoid

Stop anyone from giving ideas

Shy away from appreciating

Stop people from being curious

Passionate Ownership
Encourage

Get things done

Find alternative solutions

Add value to the job that you do

Avoid

Say - It is not my job

Think we can’t

Say - I don’t have time

Agile speed
Encourage

Have a sense of urgency

Enable people to ensure faster closure

Simplify processes to drive results

Avoid

Stop at any problem

Procrastinate

Hoard Information

Competitive innovation
Encourage

Ask - what’s new in this?

Ask - why?

Think - aster and better

Avoid

Feel - good is good enough

Be resistant to change

Say - I haver tried it all

Trusted teamwork
Encourage

Share information - with right stakeholders

Know facts about my team members

Ask and tell without fear

Avoid

Distinguish between my team and their team

Let unhealthy competition set in

Stop communicating

LEADERSHIP

MESSAGE FROM THE Group Chief Executive Officer

We have firmly set our footprint in the regional Food & Beverage industry through our brands and our aim is to be the leader in this segment.

In our pursuit of excellence and commercial success, I believe that we all need to be in tandem with the policies and processes of the organization to work seamlessly towards our success.

The focus is to create high awareness of the organization's way of working that will help us attract and retain superior human capital, providing basic framework for guiding ethical behavior and business outcome.

CORPORATE CULTURE

At NFPC, we are committed to providing a service to our community that makes lives better. Our people are the most important part of what we are trying to accomplish. NFPC runs on strong relationships, which are formed only if the company’s primary target remains at providing excellent quality services to its customers. Working towards a better shared future by making a difference in people’s lives, communities and our planet.

This reflects our ambition to win sustainability in the marketplace and accelerate our top line growth, while keeping our commitment to do good for the planet and our people. Its built on decades of progress we have made since NFPC was founded in 1971, while setting a firm foundation for a new era of growth and prosperity. To help us achieve this, we have defined a new set of aspirations are in the form of our vision, mission and values.

We support communities we call home.

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